About

An AI consulting firm, building the systems behind the strategy.

Lumina Software is a consulting firm focused on AI and custom software. We work with operators who need more than another SaaS subscription—companies ready to run AI inside their business and have the underlying systems built around how they actually operate.

Joe Brennan, founder of Lumina Software
Founder

Joe Brennan

Founder & CEO, Lumina Software · Co-Founder & COO, Regenix and Pipeline Pilot

Joe founded Lumina Software in 2023 and co-founded its two divisions, Pipeline Pilot and Regenix. He builds first-to-market AI systems that deliver measurable results for real customers, and is comfortable owning every layer: product, engineering, operations, and growth.

On the product side, he's shipped Shop AI, a visual shopping assistant, and Project 365, an adaptive goal-planning platform, to the App Store—with more in development—and runs a full automation stack across N8N, GoHighLevel, Supabase, AWS EC2, and the major AI APIs (Anthropic, OpenAI, OpenRouter). As COO of Regenix and Pipeline Pilot, he leads client fulfillment—architecting the custom AI infrastructure and owning financial planning, forecasting, and delivery.

Day to day, his primary language is TypeScript—React Native and Expo on mobile, Next.js on the web, and Node services underneath—with Python alongside for the automation and data layers. He's an electrical engineering student at Florida Polytechnic University, ranked the #1 public STEM university by U.S. News.

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